RED SAND WILL REWARD YOU FOR WEARING ITS JEWELRY WITH YOUR BEST PAJAMAS.

To celebrate the first Red Sand Pop Up “You're Not Dreaming” we have created the #RedSandInPajamas challenge in which everyone can participate.

WHAT DOES THE CHALLENGE CONSIST OF?

The challenge is to record a video for TikTok, either a Get Ready With Me or an Outfit Check, showing your glam side and combining Arena Roja jewelry with your best pajamas. 

UNTIL WHEN CAN I PARTICIPATE?

You can upload your video from April 3rd at 3:00 PM until April 21st at 8:00 PM European/Madrid time. 

HOW SHOULD I PRODUCE THE VIDEO?

When choosing the winners, the following will be taken into account: the quality of the image (good resolution), that the Red Sand jewelry being used to create the look is clearly shown (by bringing it closer to the camera), and, of course, the final result of the look.

Aspects such as video length or the type of video (Get Ready With Me or Outfit Check) will not influence the selection of the winners. The number of pieces of jewelry used in the video will also not determine the winners; even those with only one piece of the brand can participate. The important thing is that you use at least one piece of Arena Roja jewelry and mention it, either in voice or text. 

No other brands should be mentioned in the video, and those who use counterfeit products will be automatically disqualified from the contest. 

WHERE AND HOW DO I UPLOAD THE VIDEO?

You must upload the video to the social network Tik Tok using the hashtag #ArenaRojaEnPijama and mentioning the brand @arenaroja . 

Use the title “ I’m joining the #RedSandInPajamas challenge ” on your video so we know you’re participating. 

It is very important that you use these mentions, otherwise we will not be able to find your video. 

HOW MANY WINNERS WILL THERE BE AND WHAT WILL THE PRIZE BE?

There will be three first prizes for the three best-dressed . The selection process will strictly adhere to the previously established rules. 

The winners will receive €700 worth of jewelry and the Arena Roja perfume . 

On the other hand, there will be a guaranteed prize for all participants who, following the rules stipulated above, achieve 50,000 or more views on their video. 

All of these people will receive a 20% discount to spend on 1 piece of Red Sand. This discount is unique and non-transferable. 

WHAT SHOULD I KEEP IN MIND?

-Those who use counterfeit products to participate in the #RedSandInPajamas challenge will be automatically disqualified from the contest.

-No other brands can be mentioned in the video. 

-In addition to the talent for creating the look, the quality of the image and the clean aesthetic reflected in your video will be taken into account. 

-The length of the video, whether the participant speaks, or whether there is background music will not be taken into account. The originality of the look combined with the brand's jewelry will be valued.