We were born with the purpose of making you shine.

OUR STORY

Arena Roja was born in March 2020 as the first online jewelry brand specializing in chunky elegant pieces.

Erika and Eric, a couple from Barcelona, wanted to create more than just a brand: a community that inspires thousands of women to shine and feel unique. After much effort, they managed to transmit that inspiration and create high-quality jewelry at accessible prices, designed for women who dare to stand out.

ARENA ROJA WAS BORN TO MAKE YOU SHINE

OUR PURPOSE

Beyond jewelry, Arena Roja is a form of expression. We want to help you be yourself — to stand out without fear of what others might say.
We like to say that jewelry introduces you before you even speak.

Each of our collections represents a universe of exclusive pieces, designed with love and dedication so you can find the one that best reflects your personality.

OUR COMMUNITY

The soul of Arena Roja lies in inviting you to explore new ways of loving yourself and to share that inspiration with other women.
Together, we’ve built a community united by strength, elegance, and authenticity.

WHY “ARENA ROJA”?

The name Arena Roja symbolizes uniqueness.
There’s a red sand beach on the island of Maui (Hawaii) — one of the most unusual in the world. That’s exactly how we want you to see our brand: unusual, different, with a special and distinct soul.

TIMELESS DESIGNS WITH PERSONALITY

Each piece is created to reflect confidence, elegance, and boldness.
Wearing a piece from Arena Roja is like shouting without saying a word.
Our designs are timeless, high-quality, and made to last.

OUR CREATIVE PROCESS

At Arena Roja, we are meticulous about every detail.
Each collection begins with a deep, meaningful concept that connects all the pieces within it.

From idea to paper: We sketch each piece, refining its shapes, materials, and engravings.
3D Design: We digitize the sketch to define exact measurements and finishes.
Handcrafted mold: We create a wax model by hand, polishing every detail carefully.
Production and finishing: Each piece is polished, shined, and plated in gold or silver for a lasting glow.
Quality control: Every piece undergoes a wear test before launch. Only those that pass reach your hands.